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in! Asbury Park is the citywide campaign promoting everything Asbury has to offer such as: dining, art, music, recreation, real estate, culture, events, hospitality and live-work opportunities. This call to action urges those already here to find their “in!” and make it their own while encouraging those not yet familiar with our city to experience Asbury’s full potential. This campaign embodies the spirit of Asbury Park in understanding the woes of the average Asbury traveler – how can I possibly leave this town?! – by providing all who visit with more than a roof over their head but a heartening continuation of the Asbury experience they’ve come to enjoy in Sleep in!’s fantastic places to rest your weary heads.